We want to enjoy and be proud of what we do!

We love alliteration – and the power of 3.


Pragmatic – perfection is the enemy of progress, fit for purpose
People – who put substance over form, don’t give false deadlines
Performance – both qualitative and measurable outcomes


Efficiency – Maximising productivity with minimum wasted effort and expense
Effectiveness – Getting clients the advice and results they want
Empowerment – Giving lawyers the time they need, founders and their teams the confidence and skills to self-serve


Friends, Family and Fools.
Founders, Funders, Fun.

If you think good advice is expensive, then you haven’t felt the pain of bad advice.

Venture success relies on connections, it’s as much who you know.